The Blog

Straight answers about websites.

No sales fluff. Real numbers, real strategy, and the stuff most web people won't tell local business owners.

Featured · September 2026 · 11 min read

DoorDash Is Sucking 30% Out of Every Burger You Flip: How to Build a Direct Ordering Site That Keeps Your Margins

A step-by-step plan for Fairbanks restaurants to shift orders off the delivery apps and onto a site you own — the math, the setup, the wording, and how to get customers to switch.

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September 2026 · 13 min read

Why Your Competitor Keeps Getting the $10k Roof Jobs (And How to Hijack Their Google Maps Ranking)

A complete, in-order local SEO checklist for Colorado electricians, plumbers, roofers and contractors — Google Business Profile, service pages, reviews, citations and the map pack.

September 2026 · 10 min read

Why Your DIY Squarespace Site Is Actively Killing Your Local Search Rankings

An honest comparison for local service businesses: where the DIY builders genuinely win, where they quietly cost you leads, and how to tell which side of the line you're on.

August 2026 · 7 min read

Best Small Business Websites: 10 Real Examples Worth Copying

Ten small business website examples — restaurants, coffee huts, roofers, electricians, plumbers, detailers — and the specific thing each one gets right that you can copy this week.

July 2026 · 5 min read

The 7 Things Every Restaurant Website Needs (And 5 It Doesn't)

Most restaurant websites fail at the same handful of things. Here's the short list that matters, and the stuff you can skip without losing a single customer.

June 2026 · 6 min read

How Much Does a Restaurant Website Cost in 2026?

A straight-talking breakdown of what restaurant websites actually cost in 2026 — what drives the price, what each option really gets you, and the lifetime number nobody puts on the invoice.

June 2026 · 6 min read

The $24,000 Mistake Fairbanks Restaurants Make Every Year on Third-Party Delivery Apps

The apps bring you orders. They also take a cut that's larger than most restaurants' entire profit margin. Here's the math, and what to do about it without walking away from them.

June 2026 · 5 min read

Your Restaurant's Facebook Page Is Not a Website

Facebook is a great place to talk to the regulars you already have. It's a terrible place to be found by the people who don't know you yet. Here's the difference.

May 28, 2026 · 6 min read

Stop Paying Agencies $5k for Garbage Sites: What a High-Converting Contractor Website Should Actually Cost

A straight-talking breakdown of what contractor websites actually cost in 2026 — by build type, by trade, and over the lifetime of the site. Real numbers, no sales fluff.

May 30, 2026 · 6 min read

How to Get More Roofing Leads Without Paying for Ads

A roofing-specific playbook for generating leads without spending a dollar on ads — storm-season SEO, insurance referrals, Google Business Profile, reviews, and the neighborhood effect.

May 29, 2026 · 5 min read

The Website Renter's Trap: Why Paying $200/Month Forever Means You Own Nothing

The monthly-fee website trap, explained in plain English: what really happens when you stop paying, why you can't take the site with you, and the staggering lifetime cost of 'just $200/month.'

May 25, 2026 · 5 min read

What's the Difference Between a $3,000 Website and a $600 Website?

The honest breakdown of where your money actually goes when you pay an agency $3,000+ for a website — and why a lean flat-fee build can outperform it. No spin, just the math.

May 20, 2026 · 6 min read

What Is LocalBusiness Schema and Why Your Contractor Site Needs It

A plain-English guide to LocalBusiness schema for contractors — what it is, why Google rewards it, and how it helps your site show up for the calls that pay the bills.